hings to Consider Before Getting a Domain Name
By Varun Krishnan
Choose your audience
The first thing to do when picking a right domain is to pick your
audience.Your audience can be classified based on your clients,
customers,geographic locations and so on. TLDs or top level domains like .com
.net .org are fine even if you don't have a global presence. But if your
strictly targetting a particular country say the UK or Japan, then a .co.uk or
co.jp might do the job.My advice would be to stick to a dot com as its already
captured the minds of the people.
Make it Crisp and Easy to remember
Short domain names are often a big hit.This is because of the normal human
tendency to forget long words. Restrict your domain name to one or two words
maximum and let it be easy to remember.
Use a popular keyword in your industry if possible in the domain name
If the domain name is going to be used to promote your offline business then,
choose a name very close to your business
Dont Deviate from your business
Just for the sake of the domain not change your business image.This means
that dont mislead your audience by choosing a wrong domain name.
There has always been a debate regarding the use of numbers in the domain
name.Numbers like 0 and 1 are confused with characters like O and L.Avoid
numbers in domains.
Hyphens are known to be popular SEO tactic. But still,getting people to
remember the "-" is a impossible task. Stay away from hyphens.
Get a proper registrar for the domain.
Most often people complain of domain hijacking. You can avoid this by using
reputed services like GoDaddy or ENOM for the registration.
Register for a long period Its a good practise to register a
domain name for atleast 5 years or 10 years although your business might not be
centered around it.This helps your avoid bad experiences like some one lese
using the domain you advertised.
Last but not the least
Think twice before getting a domain name.and stick to only one domain for a