Domain Name & Websites
By Josh GreenbergerDoes a
website come with a domain name? If not, what comes with a website and how do I
get a domain name?
New website owners often seem confused about how and when domain names come
into play. The questions usually boil down to: "Does a website come with a
domain name?" and "If not, how do I get a domain name?"
Web hosting and domain name registration are usually separate services.
Although your hosting company may give or sell you a domain name with your
website, most hosting companies are not domain registrars, and chances are
they're procuring it from a third party. (Domain registrars often give you a
website, but they're usually not "full featured" websites, and another issue.)
What's more, despite the fact that hosting companies will generally take care
of your initial domain name registration, becoming familiar with the basics of
domain name management can save you anywhere from a few bucks to a little
bundle. (For the definition of "bundle," forget Webster's Dictionary. Look at
your monthly statement from your hosting company; if it gives you that sinking
feeling, that's a bundle.)
Registrars like directnic.com and enom.com, for example, charge $15 and $30,
respectively, per year, per domain name. In bulk, you can get names at enom.com
for as low as $9. And with a little shopping around, you can do even better than
this.
Managing your own domain names will usually have its biggest payoff if you
should decide to get more than one domain name, a common practice that can
sometimes enhance your web presence. How? Let's say, your business name is "Grumpy's
Hardware and Paint." Some people know you as Grumpy's Hardware, some as Grumpy's
Paint, and some as just plain Grumpy. You might want to get three domain names
-- grumpyshardware.com, grumpyspaint.com, and grumpy.com -- so your site can be
reached no matter what a surfer enters in his browser.
The way this would work is, you'd open your hosting account using, let's say,
grumpy.com. Then you'd add on, what's called, "parked" or "mirror" domain names,
grumpyshardware.com and grumpyspaint.com. Parked or mirror domains are not
separate websites; they simply point to an existing website, grumpy.com, in this
case.
The problem is that some hosting companies will charge you setup and/or
monthly fees for parked domains. These fees are above and beyond the yearly fees
you already pay for registering domain names. And these fees can add up.
By managing domain names yourself, however, you can avoid all "parking" fees,
not to mention shop around for a better deal on the names themselves.
The fundamentals of domain management begin with two basic methods of
directing domain names to your website. That is, the process that gets a surfer
from the browser to your website involves a mechanism that takes the surfer
(unbeknownst to him) to your domain name registrar and then to your website. The
journey from your registrar to your website can be accomplished by one of two
methods -- "pointing" or "forwarding." It's your choice as to which method to
use.
What's the difference? There's a huge difference.
Although the menus for setting up these features vary from registrar to
registrar, the concepts are the same. "Pointing" involves assigning a DNS
(Domain Name Server) address, obtained from your hosting company, to your domain
name grumpy.com. This is done at your registrar account.
Then, you must inform your hosting company to "set up" grumpy.com on their
end, if they have not yet done so. And this is where domain name setup and
monthly fees at your hosting company come in.
"Forwarding" (also referred to as "redirecting"), on the other hand, works a
little differently. Let's say you wanted to set up grumpyspaint.com for your
website. Instead of using the DNS method described above, you would simply
"forward" it to grumpy.com, which would already be pointing to your website. In
addition to being a little simpler, it's likely you've just saved yourself some
money.
How?
When a surfer enters grumpyspaint.com, they simply get forwarded to your
other name, grumpy.com, which is already pointing to your website. It's almost
as if the surfer entered grumpy.com directly. And you don't need any additional
setups at your hosting company when you use this method, no matter how many
additional parked domain names you have. So, no setups, no fees.
To put it all together, if you had let's say 20 domain names, you'd need to
set up only one domain name at your registrar using the DNS method, and you'd
need your hosting company to "setup" that same name on their end. The other
nineteen names would need no setup whatsoever at your hosting company. All you'd
have to do is redirect (at your registrar account) all nineteen names to that
one name you already have set up. And, thus, you've saved yourself setup and/or
monthly fees for nineteen parked domains.
How much can you save? Some hosting companies can charge as much as $20 setup
and $5 per month for each parked domain. Figure it out.
Be aware that some registrars charge extra for features such as "forwarding."
But there's no need to pay extra even for this. Many registrars, like
directnic.com and enom.com, include forwarding and other features at no extra
charge.
So, even if you do not necessarily take care of these domain matters
yourself, but relegate it to a friend or coworker, being aware of the ins and
outs can help you avoid getting ripped off by a hosting company whose job is not
necessarily to keep you informed of the most budget-conscious way of running
your operation. After all, the information super highway should be for surfing,
not for being taken for a ride. |